{"id":3076,"date":"2025-03-25T11:53:06","date_gmt":"2025-03-25T10:53:06","guid":{"rendered":"https:\/\/www.veramc.com\/?p=3076"},"modified":"2025-09-25T09:58:04","modified_gmt":"2025-09-25T08:58:04","slug":"lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten","status":"publish","type":"post","link":"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/","title":{"rendered":"L’auge de la medicina est\u00e8tica: per qu\u00e8 cada cop m\u00e9s joves s’hi sotmeten?"},"content":{"rendered":"\n
\n

L\u2019auge imparable de la medicina est\u00e8tica<\/strong><\/strong><\/h3>\n\n\n\n

Cos del textEn els \u00faltims anys, la medicina est\u00e8tica ha experimentat un creixement exponencial. Segons dades de l’International Society of Aesthetic Plastic Surgery (ISAPS)<\/strong>, els procediments est\u00e8tics han augmentat m\u00e9s d’un 30% a nivell global<\/strong> en l’\u00faltima d\u00e8cada. A Espanya, la Societat Espanyola de Medicina Est\u00e8tica (SEME)<\/strong> estima que un 40% de les persones que es fan retocs tenen menys de 30 anys<\/strong>, i cada vegada \u00e9s m\u00e9s habitual que joves menors de 25 anys<\/strong> s’inici\u00efn en aquest m\u00f3n. Aquest fenomen ja no es limita a celebrities<\/strong>, sin\u00f3 que s’ha est\u00e8s a una part creixent de la poblaci\u00f3, sobretot dones<\/strong>, les quals pateixen hist\u00f2ricament una pressi\u00f3 est\u00e8tica brutal<\/strong>, per\u00f2 cada cop incloent m\u00e9s homes<\/strong>, que tamb\u00e9 senten la pressi\u00f3 per ajustar-se als nous est\u00e0ndards de bellesa<\/strong>.<\/p>\n\n\n\n

<\/div>\n\n\n\n

Xarxes socials i realities: la f\u00e0brica de les inseguretats<\/h3>\n\n\n\n

Un dels factors clau d’aquesta expansi\u00f3 \u00e9s la influ\u00e8ncia de les xarxes socials i dels realities televisius<\/strong>. Programes com La isla de las tentaciones<\/strong> han convertit els retocs en una norma<\/strong>. Els seus protagonistes parlen obertament de les operacions que s’han fet, publiciten cl\u00edniques i transmeten la idea que millorar l’aparen\u00e7a \u00e9s un pas necessari per tenir \u00e8xit<\/strong>. A aix\u00f2 s’hi sumen els filtres d’Instagram<\/strong>, que distorsionen la imatge real<\/strong>, i aplicacions que permeten simular com quedaria una cirurgia abans de fer-la<\/strong>.<\/p>\n\n\n\n

El resultat \u00e9s una generaci\u00f3 que creix interioritzant que l’autoestima i l’acceptaci\u00f3 passen per modificar la seva imatge<\/strong>. Aquesta din\u00e0mica ha generat conceptes com la “Dism\u00f2rfia de Snapchat”<\/strong>, on les persones volen semblar-se a les seves pr\u00f2pies versions filtrades. A m\u00e9s, influencers i celebrities han normalitzat i desestigmatitzat les operacions est\u00e8tiques<\/strong>, fent que cada vegada m\u00e9s joves sentin que la seva imatge natural no \u00e9s suficient<\/strong> i considerin aquests procediments gaireb\u00e9 un ritual de pas cap a l’edat adulta<\/strong>.<\/p>\n\n\n\n

<\/div>\n\n\n\n

Quan l’obsessi\u00f3 per la imatge es converteix en un perill<\/h3>\n\n\n\n

Aquest fenomen no nom\u00e9s genera una pressi\u00f3 est\u00e8tica insostenible<\/strong>, sin\u00f3 que tamb\u00e9 est\u00e0 tenint conseq\u00fc\u00e8ncies psicol\u00f2giques preocupants<\/strong>. Els experts alerten d’un augment dels trastorns dism\u00f2rfics corporals<\/strong>, especialment entre adolescents i joves adults<\/strong>. Un estudi publicat a la revista JAMA Facial Plastic Surgery<\/strong> assenyala que l\u2019\u00fas excessiu de filtres i l\u2019exposici\u00f3 constant a c\u00e0nons inassolibles<\/strong> poden incrementar la insatisfacci\u00f3 corporal<\/strong> i portar a decisions precipitades sobre retocs est\u00e8tics<\/strong>.<\/p>\n\n\n\n

Aquesta insatisfacci\u00f3 constant amb la pr\u00f2pia imatge pot generar un cercle vici\u00f3s d\u2019autoexig\u00e8ncia i frustraci\u00f3<\/strong>. Quan l\u2019aparen\u00e7a es converteix en l\u2019\u00fanic referent per a l\u2019autoestima, poden sorgir problemes com ansietat social o s\u00edmptomes depressius<\/strong>. La recerca incessant d\u2019una perfecci\u00f3 inassolible alimenta un malestar psicol\u00f2gic que, lluny de resoldre\u2019s amb retocs, sovint s\u2019intensifica.<\/p>\n\n\n\n

A m\u00e9s, la normalitzaci\u00f3 d’aquestes pr\u00e0ctiques amaga els riscos associats<\/strong>: resultats no desitjats, complicacions m\u00e8diques o depend\u00e8ncia dels retocs<\/strong> per mantenir una imatge que mai sembla prou bona<\/strong>. Cada vegada es donen m\u00e9s casos de persones que, en la recerca d\u2019intervencions r\u00e0pides i econ\u00f2miques<\/strong>, acaben en mans de professionals poc qualificats o en cl\u00edniques de baixa qualitat<\/strong>. Aix\u00f2 pot derivar en conseq\u00fc\u00e8ncies irreversibles<\/strong>, com necrosis facial per mala aplicaci\u00f3 d’\u00e0cid hialur\u00f2nic, infeccions greus per implants defectuosos o par\u00e0lisi facial a causa de mal \u00fas de la toxina botul\u00ednica<\/strong>.<\/p>\n\n\n\n

Casos tr\u00e0gics han ocupat titulars arreu del m\u00f3n, com el de joves que han mort per embolismes greus despr\u00e9s d\u2019un augment de glutis amb subst\u00e0ncies il\u00b7legals<\/strong> o persones que han quedat amb greus deformitats a causa d\u2019operacions fallides<\/strong>. La frivolitzaci\u00f3<\/strong> d\u2019aquestes intervencions amaga el fet que poden tenir conseq\u00fc\u00e8ncies devastadores per a la salut f\u00edsica i mental<\/strong>.<\/p>\n\n\n\n

<\/div>\n\n\n\n

Cap a una nova visi\u00f3 de la bellesa<\/h3>\n\n\n\n

No es tracta de culpabilitzar<\/strong> qui decideix fer-se un retoc. En una societat on la imatge pot determinar oportunitats laborals i socials<\/strong>, \u00e9s comprensible que moltes persones hi recorrin. Per\u00f2 cal preguntar-se si aquesta decisi\u00f3 \u00e9s realment lliure<\/strong> quan hi ha una ind\u00fastria multimilion\u00e0ria que es nodreix d\u2019inseguretats<\/strong> i una estructura que imposa un \u00fanic model de bellesa<\/strong>.<\/p>\n\n\n\n

Posar en risc la salut per encaixar en un ideal inabastable \u00e9s una paradoxa<\/strong> que ens allunya del benestar<\/strong> i ens condemna a una insatisfacci\u00f3 permanent<\/strong>. Potser \u00e9s hora de reivindicar la diversitat real dels cossos<\/strong> i de promoure espais on la bellesa no sigui una imposici\u00f3<\/strong>, sin\u00f3 una forma d’expressi\u00f3 lliure de pressions externes<\/strong>.<\/p>\n\n\n\n

La reflexi\u00f3 passa per q\u00fcestionar aquests est\u00e0ndards<\/strong>, consumir contingut que no reforci la uniformitat<\/strong> i recordar que el valor d\u2019una persona no es mesura per la seva aparen\u00e7a<\/strong>. Nom\u00e9s aix\u00ed podrem reivindicar una societat on l\u2019autoestima no depengui d\u2019un patr\u00f3 de bellesa imposat<\/strong>.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

L\u2019auge imparable de la medicina est\u00e8tica Cos del textEn els \u00faltims anys, la medicina est\u00e8tica ha experimentat un creixement exponencial. Segons dades de l’International Society of Aesthetic Plastic Surgery (ISAPS), els procediments est\u00e8tics han augmentat m\u00e9s d’un 30% a nivell global en l’\u00faltima d\u00e8cada. A Espanya, la Societat Espanyola de Medicina Est\u00e8tica (SEME) estima que […]<\/p>\n","protected":false},"author":4,"featured_media":5055,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[55],"tags":[],"class_list":["post-3076","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mujeres-2-ca"],"yoast_head":"\nL'auge de la medicina est\u00e8tica i els problemes d'autoestima<\/title>\n<meta name=\"description\" content=\"L'auge de la medicina est\u00e8tica, impulsada per les xarxes socials i els realities est\u00e0 transformant la percepci\u00f3 de la bellesa.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L'auge de la medicina est\u00e8tica i els problemes d'autoestima\" \/>\n<meta property=\"og:description\" content=\"L'auge de la medicina est\u00e8tica, impulsada per les xarxes socials i els realities est\u00e0 transformant la percepci\u00f3 de la bellesa.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/\" \/>\n<meta property=\"og:site_name\" content=\"VERA MC\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-25T10:53:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-25T08:58:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/veramc.com\/wp-content\/uploads\/2025\/03\/medicina-me-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"265\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Cl\u00e0udia Mollfulleda Saperas\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"Cl\u00e0udia Mollfulleda Saperas\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/\",\"url\":\"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/\",\"name\":\"L'auge de la medicina est\u00e8tica i els problemes d'autoestima\",\"isPartOf\":{\"@id\":\"https:\/\/veramc.com\/ca\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/veramc.com\/wp-content\/uploads\/2025\/03\/pexels-cottonbro-7581584-scaled.jpg\",\"datePublished\":\"2025-03-25T10:53:06+00:00\",\"dateModified\":\"2025-09-25T08:58:04+00:00\",\"author\":{\"@id\":\"https:\/\/veramc.com\/ca\/#\/schema\/person\/8c17ed7ebca07de79d88b8ed81c6f369\"},\"description\":\"L'auge de la medicina est\u00e8tica, impulsada per les xarxes socials i els realities est\u00e0 transformant la percepci\u00f3 de la bellesa.\",\"breadcrumb\":{\"@id\":\"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/#breadcrumb\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/#primaryimage\",\"url\":\"https:\/\/veramc.com\/wp-content\/uploads\/2025\/03\/pexels-cottonbro-7581584-scaled.jpg\",\"contentUrl\":\"https:\/\/veramc.com\/wp-content\/uploads\/2025\/03\/pexels-cottonbro-7581584-scaled.jpg\",\"width\":2560,\"height\":1528},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Inici\",\"item\":\"https:\/\/veramc.com\/ca\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"L’auge de la medicina est\u00e8tica: per qu\u00e8 cada cop m\u00e9s joves s’hi sotmeten?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/veramc.com\/ca\/#website\",\"url\":\"https:\/\/veramc.com\/ca\/\",\"name\":\"VERA MC\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/veramc.com\/ca\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ca\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/veramc.com\/ca\/#\/schema\/person\/8c17ed7ebca07de79d88b8ed81c6f369\",\"name\":\"Cl\u00e0udia Mollfulleda Saperas\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\/\/veramc.com\/ca\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/85cc64050c8dccde12abc6ef053fb690531a9f0452eedf5d6a5278fba310e03a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/85cc64050c8dccde12abc6ef053fb690531a9f0452eedf5d6a5278fba310e03a?s=96&d=mm&r=g\",\"caption\":\"Cl\u00e0udia Mollfulleda Saperas\"},\"url\":\"https:\/\/veramc.com\/ca\/author\/claudia-mollfulleda\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"L'auge de la medicina est\u00e8tica i els problemes d'autoestima","description":"L'auge de la medicina est\u00e8tica, impulsada per les xarxes socials i els realities est\u00e0 transformant la percepci\u00f3 de la bellesa.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/","og_locale":"ca_ES","og_type":"article","og_title":"L'auge de la medicina est\u00e8tica i els problemes d'autoestima","og_description":"L'auge de la medicina est\u00e8tica, impulsada per les xarxes socials i els realities est\u00e0 transformant la percepci\u00f3 de la bellesa.","og_url":"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/","og_site_name":"VERA MC","article_published_time":"2025-03-25T10:53:06+00:00","article_modified_time":"2025-09-25T08:58:04+00:00","og_image":[{"width":500,"height":265,"url":"https:\/\/veramc.com\/wp-content\/uploads\/2025\/03\/medicina-me-1.jpg","type":"image\/jpeg"}],"author":"Cl\u00e0udia Mollfulleda Saperas","twitter_card":"summary_large_image","twitter_misc":{"Escrit per":"Cl\u00e0udia Mollfulleda Saperas","Temps estimat de lectura":"4 minuts"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/","url":"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/","name":"L'auge de la medicina est\u00e8tica i els problemes d'autoestima","isPartOf":{"@id":"https:\/\/veramc.com\/ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/#primaryimage"},"image":{"@id":"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/#primaryimage"},"thumbnailUrl":"https:\/\/veramc.com\/wp-content\/uploads\/2025\/03\/pexels-cottonbro-7581584-scaled.jpg","datePublished":"2025-03-25T10:53:06+00:00","dateModified":"2025-09-25T08:58:04+00:00","author":{"@id":"https:\/\/veramc.com\/ca\/#\/schema\/person\/8c17ed7ebca07de79d88b8ed81c6f369"},"description":"L'auge de la medicina est\u00e8tica, impulsada per les xarxes socials i els realities est\u00e0 transformant la percepci\u00f3 de la bellesa.","breadcrumb":{"@id":"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/#breadcrumb"},"inLanguage":"ca","potentialAction":[{"@type":"ReadAction","target":["https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/"]}]},{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/#primaryimage","url":"https:\/\/veramc.com\/wp-content\/uploads\/2025\/03\/pexels-cottonbro-7581584-scaled.jpg","contentUrl":"https:\/\/veramc.com\/wp-content\/uploads\/2025\/03\/pexels-cottonbro-7581584-scaled.jpg","width":2560,"height":1528},{"@type":"BreadcrumbList","@id":"https:\/\/veramc.com\/ca\/lauge-de-la-medicina-estetica-per-que-cada-cop-mes-joves-shi-sotmeten\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Inici","item":"https:\/\/veramc.com\/ca\/"},{"@type":"ListItem","position":2,"name":"L’auge de la medicina est\u00e8tica: per qu\u00e8 cada cop m\u00e9s joves s’hi sotmeten?"}]},{"@type":"WebSite","@id":"https:\/\/veramc.com\/ca\/#website","url":"https:\/\/veramc.com\/ca\/","name":"VERA MC","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/veramc.com\/ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ca"},{"@type":"Person","@id":"https:\/\/veramc.com\/ca\/#\/schema\/person\/8c17ed7ebca07de79d88b8ed81c6f369","name":"Cl\u00e0udia Mollfulleda Saperas","image":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/veramc.com\/ca\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/85cc64050c8dccde12abc6ef053fb690531a9f0452eedf5d6a5278fba310e03a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/85cc64050c8dccde12abc6ef053fb690531a9f0452eedf5d6a5278fba310e03a?s=96&d=mm&r=g","caption":"Cl\u00e0udia Mollfulleda Saperas"},"url":"https:\/\/veramc.com\/ca\/author\/claudia-mollfulleda\/"}]}},"_links":{"self":[{"href":"https:\/\/veramc.com\/ca\/wp-json\/wp\/v2\/posts\/3076","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/veramc.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/veramc.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/veramc.com\/ca\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/veramc.com\/ca\/wp-json\/wp\/v2\/comments?post=3076"}],"version-history":[{"count":3,"href":"https:\/\/veramc.com\/ca\/wp-json\/wp\/v2\/posts\/3076\/revisions"}],"predecessor-version":[{"id":4876,"href":"https:\/\/veramc.com\/ca\/wp-json\/wp\/v2\/posts\/3076\/revisions\/4876"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/veramc.com\/ca\/wp-json\/wp\/v2\/media\/5055"}],"wp:attachment":[{"href":"https:\/\/veramc.com\/ca\/wp-json\/wp\/v2\/media?parent=3076"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/veramc.com\/ca\/wp-json\/wp\/v2\/categories?post=3076"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/veramc.com\/ca\/wp-json\/wp\/v2\/tags?post=3076"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}